United Cakes of America by Warren Brown

"I also wrote to encourage people to get into the kitchen- it's one of the most underutilized resources in America. Baking a cake from scratch isn't quite as easy as "a piece of cake", but I think that just about anyone with enough heart to stand in the kitchen for an hour or so will find it rewarding. (Don't let fears and calories keep you away- eat in moderation and exercise!) Seeing and touching real ingredients will arouse a basic curiosity about what's in prepackaged foods, snacks, frozen meals and more. It gets easier to make better choices once you have the baseline knowledge gained by starting from scratch. If cake can kick-start that understanding, then I'm happy."
~Warren Brown Author of the United Cakes of America